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date: 06 July 2022

tacit knowledge 

Source:
A Dictionary of Media and Communication
Author(s):

Daniel Chandler,

Rod Munday

1. The informal understandings of individuals (especially their *social knowledge) which they have not verbalized and of which they may not even be aware, but which they may be inferred to know (notably from their behaviour). This includes what they need to know or assume in order to produce and make sense of messages (... ...

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