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date: 05 June 2020

interchange (ritual interchange) 

Source:
A Dictionary of Media & Communication
Author(s):

Daniel Chandler,

Rod Munday

Erving Goffman’s term for a unit of social interaction involving two or more ‘moves’ and two or more participants. For example: ‘Excuse me’ followed by ‘Certainly’. He argues that a conversational interchange is not merely a dialogue but a basic unit of social interaction (... ...

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