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date: 08 August 2020

Women’s Sports, Media Coverage of 

Berkshire Encyclopedia of World Sport
Alina BernsteinAlina BERNSTEIN

The media may play a central role not only in “reflecting” but also in reinforcing existing ideas about gender. Studies of media coverage tend to follow two main issues: the amount of coverage, and the portrayal of women’s sports and female athletes by the media. Many of these studies conclude that despite changes that have taken place over the last decades, women’s sports are still underrepresented in the media. ...

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