Update
The Oxford Biblical Studies Online and Oxford Islamic Studies Online have retired. Content you previously purchased on Oxford Biblical Studies Online or Oxford Islamic Studies Online has now moved to Oxford Reference, Oxford Handbooks Online, Oxford Scholarship Online, or What Everyone Needs to Know®. For information on how to continue to view articles visit the subscriber services page.
Dismiss

Overview

semiotics

Return to overview »

You are looking at 1-20 of 189 entries

  • Type: Overview Page x
clear all

View:

abduction

abduction  

An inference process widely used in artificial intelligence, particularly in expert systems and rule-based systems. In diagnosis, for example, there may be a rule like “if measles then red spots” so ...
access

access  

Reference type:
Overview Page
Subject:
Media studies
1. (accessibility) General availability for use: e.g. the percentage of a given population owning or having access to a communications medium/technology. This was a key issue for Cooley in 1909; ...
advertising

advertising  

A communication that is paid for by an identified sponsor with the object of promoting ideas, goods, or services. It is intended to persuade and sometimes to inform. The two basic aspects of ...
advertising codes

advertising codes  

Reference type:
Overview Page
Subject:
Media studies
1. Formal, published ethical codes of professional practice within the advertising industry.2. In semiotics, conventions of form and/or content regularly employed within advertisements. See also ...
advertising discourse

advertising discourse  

Reference type:
Overview Page
Subject:
Media studies
1. In linguistics and discourse analysis, the ways in which different forms of language and various linguistic (and sometimes also visual and aural) techniques—are deployed within the advertising ...
advertising formats

advertising formats  

Reference type:
Overview Page
Subject:
Media studies
1. Widespread conventions of form and/or content that can be discerned in ads within a particular medium. Three key elements in ad formats are product, person, and setting. On television, the ...
aesthetic codes

aesthetic codes  

Reference type:
Overview Page
Subject:
Media studies
In the discourse of semiotics, recurrent features of form and style within the various expressive arts (poetry, drama, painting, sculpture, music, etc.) or expressive and poetic functions (sometimes ...
aesthetics of music

aesthetics of music  

Reference type:
Overview Page
Subject:
Music
Succinctly, ‘aesthetics of music’ could be defined as ‘speculation on the nature of music excluding the purely physical attributes of sound’. The term ‘aesthetics’ has been variously defined as a ...
Alfabeta

Alfabeta  

Reference type:
Overview Page
Subject:
Literature
(1979–88).Monthly periodical edited in Milan by a group of intellectuals which included Balestrini, Antonio Porta, Eco, and Corti. It adopted the format, title, and distribution methods of a ...
alignment

alignment  

Reference type:
Overview Page
Subject:
Media studies
1. (semiotics) The relation of one pair of culturally widespread oppositional concepts (such as male/female) to another pair (such as mind/body)—reflected in the thematic structure of texts and/or ...
analysis

analysis  

Reference type:
Overview Page
Subject:
Music
1. IntroductionAnalysis is interpretation—even a kind of performance, in the sense that analysts explore the materials and meanings of compositions and attempt to communicate their findings, through ...
anchorage

anchorage  

Reference type:
Overview Page
Subject:
Media studies
(semiotics) A function whereby linguistic elements in a text (such as a caption) constrain the preferred readings of an image (Barthes). Conversely, the illustrative use of an image can anchor an ...
Anthropological Linguistics

Anthropological Linguistics  

Reference type:
Overview Page
Subject:
Linguistics
This entry includes the following subentries:OverviewEarly History in North AmericaSocial and Cultural Approaches to LanguageOverviewEarly History in North AmericaSocial and Cultural Approaches to ...
art History

art History  

Reference type:
Overview Page
An academic discipline which, as its name implies, is concerned with the historical study of art in all its manifestations throughout the ages to the present day. Its origins can be traced back to ...
articulation

articulation  

Reference type:
Overview Page
Subject:
Media studies
1. In oral communication, control of the voice so as to produce clear and distinct sounds in speech.2. (semiotics) Structural levels within semiotic codes—which are divisible into those with single ...
audience

audience  

Reference type:
Overview Page
The role of the theatre audience has been both preserved and challenged in the twentieth century. The set of conventions for mainstream theatre, requiring a particular response to the on-stage ...
audience dress

audience dress  

Reference type:
Overview Page
Codes and practices of audience dress reveal significant information about the role and status of performance in different historical moments and in different cultures. Within a single performance ...
autopoiesis

autopoiesis  

Reference type:
Overview Page
Subject:
Linguistics
Self creation or self organization. The term was introduced by the evolutionary biologists Humberto Maturana and Francisco Varela in their groundbreaking book, Autopoiesis and Cognition: The ...
big close-up

big close-up  

Reference type:
Overview Page
Subject:
Media studies
In photography, film, and television, a standard shot size which shows a detail of a foreground subject filling the entirety of the screen. A BCU of a person would show their face from forehead to ...
binarism

binarism  

Reference type:
Overview Page
Subject:
Linguistics
1. The ontological division of a domain into two discrete categories or polarities, e.g. mind/body or active/passive. See also binary opposition.2. A loaded term applied by critics to what they ...

View: