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Avery Brundage
(1887–1975)A US athlete, Republican politician, and self-made businessman turned sport administrator, Brundage was born in Detroit, Michigan. His competitive event at the 1912 Stockholm Olympics was ...
commercialism
A system of social and economic organization in which financial profit is valued above any other criterion or consideration. In English, from the 16th century, the word ‘commerce’, initially from the ...
corporate sponsorship
The corporate financial backing for a project or event, in return for public exposure and goodwill. Often referred to as ‘as brought to you by company X’ in the advertisements for cultural events. ...
Fédération Internationale de Football Association
(FIFA)Football's international ruling body, founded in 1904, in Paris, by representatives of sporting or football organizations of seven European nations: France, Belgium, Denmark, the Netherlands, ...
media ethics
Issues of moral principles and standards as applied to the conduct, roles, and content of the mass media, in particular journalistic ethics and advertising ethics; also the field of study concerned ...
media sociology
The study of the mass media from a social perspective. The media are regarded by sociologists as major social, economic, and political institutions and important agents of socialization exercising ...
public Broadcasting.
Throughout their history, public radio and television have struggled to survive in a minimally regulated broadcasting system dominated by commercial interests. Although educational radio stations ...
public service broadcasting
Any broadcasting regime with the ideal of giving priority to the interests of the general public rather than commercial interests, often framed as giving the public what it needs rather than what it ...
Reithianism
A vision of public service broadcasting associated with the Scotsman John Reith (1889–1971), who became managing director of the BBC in 1923 and declared that it should aim to inform, educate, and ...
sponsorship
An arrangement whereby all or part of the funding of a media product or production is provided by a commercial company as a form of advertising.