The Oxford Biblical Studies Online and Oxford Islamic Studies Online have retired. Content you previously purchased on Oxford Biblical Studies Online or Oxford Islamic Studies Online has now moved to Oxford Reference, Oxford Handbooks Online, Oxford Scholarship Online, or What Everyone Needs to Know®. For information on how to continue to view articles visit the subscriber services page.

Related Content

More Like This

Show all results sharing this subject:

  • Media studies


Show Summary Details


unconscious bias

Quick Reference

Any distortion of experience by an observer or reporter of which they are not themselves aware. This includes the processes of unintentional selectivity and transformation involved in perception, recall, representation, and interpretation (see also addition; assimilation; deletion; halo effect; levelling and sharpening; lookism; nonverbal bias; perceptual defence; perceptual set; receiver selectivity; salience; selective attention; selective distortion; selective exposure; selective perception; selective recall; selective representation; selective retention; stereotyping; substitution; transposition; typification). It also includes the influence of sociocultural frameworks on an observer or reporter, the cultural familiarity of which renders them transparent to them (see also ethnocentrism; gender bias; interviewer bias; male norm; news values; observer bias; ocularcentrism; phonocentrism; proximity; scriptism). See also bias.

Subjects: Media studies

Reference entries