horn effect
The tendency for a negative impression made in one context to be used to influence judgement in another. It is a form of cognitive bias that means that we focus on negative qualities to the exclusion of positive ones. It is often unconscious. For example, if we feel our line manager has been too abrupt and inconsiderate of our feelings on an occasion, we may struggle to see anything that they do in a positive light and consider them unsuited to communicating effectively with other employees, even in other—unrelated—contexts. This can be particularly problematic for recruitment, selection, and promotion, as it can lead to unfair decision-making. (... ...
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