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Subscriber: null; date: 23 October 2018

subculture

Source:
A Dictionary of Media and Communication
Author(s):

Daniel Chandler,

Rod Munday

subculture 

The shared system of values, norms, beliefs, and lifestyles of a substantial minority within a wider host culture: for instance, youth culture, gang culture, ethnic groups, gay culture, religious groups, and occupational groups. Those which represent a reaction against mainstream culture are sometimes termed countercultures. In postmodernity, social fragmentation and diversity has arguably led to subcultures becoming more culturally significant than the supposedly dominant culture.